The name "Thousand" is a promise – a commitment and a goal of helping to save 1000 lives by making helmets people actually want to wear. This name serves as a daily reminder of who Thousand is and why they do what they do.
From the beginning, Thousand's design philosophy has placed style, convenience and safety as the fundamental concepts in their product development process. They have sought to make quality gear without causing unnecessary harm to the planet. And in the true California spirit of discovery and exploration, they keep human-centered design at the forefront of crafting a helmet that folks would actually want to wear.